BLNCD World
A home for exclusive interviews with cool people and our favorite musings in
fashion, culture, and wellness.
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The Making of a Modern Cannabis Brand
Every BLNCD product begins with intention— from carefully balanced formulas to the small details that make the packaging stand out. At the center of that vision is founder Allison Vaillancourt, who built BLNCD around balance, wellness, and design, and designer Joey Heuring, who translated that vision into a clean, elevated visual identity.

A Quick Q&A w/ Patrick Church
There is nothing subtle about the bold graphics and sensual fits of Patrick Church’s self-titled fashion brand. With design monikers that are immediately recognizable, over... READ MOREBLNCD’s Top 10 Documentaries of 2022
Documentary films inform us on unknown stories, inspire critical thinking, and are some of the most reliable sources of both information and entertainment. We’re huge... READ MOREMusic to Unwind
The hours leading up to bedtime are often missed as an opportunity to unwind for a restful night. Previously, we’ve talked about great podcasts for... READ MOREBehind the BLNCD Sleep Gummy: A Q&A with Andrea Frey
As BLNCD’s co-founder and R&D expert, Andrea Frey has added insurmountable value to the development of some of BLNCD’s most beloved products. Aside from her... READ MOREHow to Enhance Your Edible Experience
If you’re looking for an alternative or supplement to smoking cannabis, edibles can be a great option. They are discreet, tasty (and easy) to consume,... READ MOREClarification of Minnesota’s New THC Laws – Effective July 1
At BLNCD, a big part of being responsible manufacturers of cannabis products is keeping up to date with laws on both state and federal levels.... READ MOREMicrodosing THC Edibles: How to Enjoy the Good, Without the High
As marijuana becomes legal for recreational use in more and more places, consumers are increasingly interested in learning about its benefits, specifically curious about its... READ MORECBD vs. THC Edibles for Beginners
THC edibles are a popular and easy way to consume THC, whether it’s for recreational or for medicinal purposes, but how do they differ from... READ MOREHow to Effectively Incorporate CBD into Your Wellness Routine
As the popularity of CBD grows, so does the number of ways to incorporate it into your everyday life. Whether you are looking for a... READ MOREJOIN THE FAM
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