BLNCD World
A home for exclusive interviews with cool people and our favorite musings in
fashion, culture, and wellness.
FEATURED
The Making of a Modern Cannabis Brand
Every BLNCD product begins with intention— from carefully balanced formulas to the small details that make the packaging stand out. At the center of that vision is founder Allison Vaillancourt, who built BLNCD around balance, wellness, and design, and designer Joey Heuring, who translated that vision into a clean, elevated visual identity.

BLNCD @ Twin Cities Film Fest: Supporting Women in Film and Building Community
As a community-forward business, BLNCD is always seeking opportunities to connect and support. This October, we partnered with the Twin Cities Film Fest (TCFF) to... READ MOREBLNCD How-To Guide: 5 Ways to Enjoy BLNCD Beverages
Whether you’re seeking a refreshing boost, a relaxing wind-down, or a mindful addition to your daily wellness routine, BLNCD infused beverages with THC or CBD... READ MOREA Very BLNCD Holiday
This season bring something fresh to the table —we've got the perfect recipe for an effortlessly cool gathering. READ MOREA Visit to Island Pezi: Minnesota’s Groundbreaking Tribal Dispensary
Island Pezi has made history by becoming one of the first independent nations in Minnesota to establish its own cannabis dispensary. As advocates for responsible... READ MORESeasonal Self-Care: A Guide to Wellness with Hailey Hess
As the seasons shift, it’s the perfect time to give our self-care routines a little refresh. In this guide we’ll explore some practical ways to... READ MOREBLNCD Naturals @ Legacy Cup 2024: A Celebration of Cannabis Culture
Celebrating Community, Creativity and Cannabis at the 2024 Legacy Cup In mid-September, BLNCD Naturals joined thousands of Twin Cities’ cannabis enthusiasts at the 2024 Legacy... READ MOREBreathwork + Flow with Gracie Kroells
As autumn arrives, we find ourselves naturally drawn to slow down and align with nature’s rhythms. This transition offers a perfect opportunity to refresh our... READ MOREFall Into Autumn: Your Guide to Hosting an Amazing Seasonal Soirée
As the hazy days of summer give way to crisp autumn nights, the arrival of fall brings an undeniable sense of transformation. It’s the perfect... READ MOREChampioning New Narratives: BLNCD teams up with Twin Cities Film Fest
This collaboration goes beyond sponsorship—it’s about supporting innovative voices in filmmaking, and contributing to the cultural landscape of our hometown, Minneapolis. READ MOREJOIN THE FAM
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