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On a rainy Thursday night in September, BLNCD had the pleasure of sponsoring Rêverie, a night that blended high fashion, artistry, and imagination into one unforgettable experience. Hosted by Le Veneré, the event was a first of its kind to the new venue.
The Inspiration Behind Rêverie
Producers Emma Enebak and Ava Diaz drew inspiration for Rêverie from La Rotonde, the legendary Parisian café known in the 1920s as a gathering place for artists and dreamers like the Fitzgeralds, Picasso, Hemingway, Matisse, and Josephine Baker. Much like La Rotonde, Rêverie served as a modern-day meeting ground for creatives to connect, collaborate, and inspire one another.
The word rêverie itself means daydream in French—but it embodies so much more. It’s the state of being lost in imagination: the moodboards tucked away in desk drawers, and the ideas that come alive when we let our creativity wander. The show was a visual manifestation of that dreamlike space, where imagination meets reality and art takes form.
The Details That Made the Night
We were fortunate to sponsor Designer and Lead Stylist Lizzy Averbeck, the creative force behind LA Styles. Lizzy has been a longtime BLNCD collaborator—her eye for texture, tone, and storytelling has shaped the look and feel of so many of our campaigns. Seeing her bring her vision to life on the runway was nothing short of inspiring.
Our friends at Sip N’ Bloom brought the night to life by using our THC Spirit bottles as vases for their floral arrangements. Their live installation, a dress made entirely of flowers, was a highlight of the event and a perfect symbol of beauty in bloom.
To celebrate the moment, VIP guests received exclusive BLNCD goodie bags, curated to help them unwind and recharge after a night of creativity and connection. Each bag included our Zen Blend THC + Adaptogen Elixir, CBD Sparkling Water, THC Infusion, Sleep Gummies, and our CBD Face Oil—the essentials for balancing out a dreamy night.
A Shared Dream
From the runway to the lounge, Rêverie was a celebration of artistry, collaboration, and the creative spirit that unites us all. Until next time, we’ll be holding onto the magic of the night—the florals, the fashion, and the feeling of being part of something that all started as a dream.
